http://b2bctalk.com/blog1 This could change everything. Fri, 09 Feb 2007 19:02:38 +0000 http://backend.userland.com/rss092 en Marketing professionals agree: the digital world has changed the basic relationship between customer and marketer. Today, our strategies must be built for the age of influence marketing. Much like a political process, they must focus on building constituencies instead of customer bases. Both messaging and offering must be flexible: portable, customizable, ... http://b2bctalk.com/blog1/?p=10